"Advertise in the

Geoff Wilbur's Renegade Newsletter

Industry Edition"

Sponsored In Part By
Try Me?


NOTE: Information on this form is current as of January 2003 but is subject to change.  Please contact GWRN at geoff@geoffwilbur.com if you are interested in advertising.


Since 1993, local music fans have enjoyed reading local editions of the Renegade.  They have also earned the respect of industry insiders because of their professional layout and informative content.  The respect the publisher has gained in his dealings with the music industry since 1989 also helped the Renegade launch its industry edition in 1994.
 
The "industry edition" is an edition devoted entirely to unsigned bands. It is an attempt to help ambitious, unsigned bands get in touch with the very people who can help their careers. The informative, descriptive content and brief, quick-hit writing style have made the Renegade industry edition a popular read among music industry professionals.

An ad in the industry edition reaches an industry mailing list of 200 people at record companies, management companies, and publicity firms plus 50 musicians.  With the necessary band support, the industry edition will be eight (then more) pages EVERY issue, and the mailing list will grow to include more industry people and more musicians.

The Renegade's publisher is an MBA who views his publication from a business perspective; there is no hidden agenda -- the Renegade's goal is to provide maximum benefit for its advertisers.  And the industry edition is an effort by the publisher to help hard-working bands get the exposure they need and deserve.  It interests the industry because it is a reputable publication that provides industry insiders with another way to find out about the top-notch, hard working bands they are searching for.  An ad in the industry edition tells the music industry you're serious about your career and recognize the importance of advertising.

Because bands have limited finances, the industry edition is scheduled to be quarterly -- and a $75, 1/4 page ad size is the smallest size available for individual purchase.  However, discounts (as well as smaller ad sizes) are available for those who purchase a full year of advertising (4 issues) in advance.  For as little as $180 a year (one 1/9 page ad in each of four issues), you can keep your band's name in the minds of music industry insiders.  You'll even save $60 per year off your 1/4 page ad when you pay for a full year in advance.  These options will help open even more doors as you approach the industry to pitch your band.

Please contact the Renegade to discuss whether or not the industry edition will be useful in your band's efforts to attract industry attention.  The Renegade industry edition could be a valuable part of your band's marketing plan!

2003 Dates of Importance for the Industry Edition:

Mailing Date        Advertising Deadline
------------        --------------------
mid-March, 2003     late Febraury, 2003
May 15, 2003        April 30, 2003
August 15, 2003     July 31, 2003
November 15, 2003   October 31, 2003

NOTE:  Dates are subject to change.  Please contact GWRN at geoff@geoffwilbur.com if you are interested in advertising.

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Industry Edition Price List
                                            Single  Full-Year
                                             Issue  (4 Issue)
                        Horizontal Vertical  Price    Price*
1/9 Page                 2 3/8"   X 3 1/4"      **    $  180
                         3 21/32" X 2 1/8"      **       180
1/6 Page                 2 3/8"   X 4 15/16"    **       200
                         3 21/32" X 3 1/4"      **       200
                         4 15/16" X 2 13/32"    **       200
1/4 Page                 3 21/32" X 4 15/16"    75       240
                         7 1/2"   X 2 13/32"    75       240
                         2 3/8"   X 7 7/16"     75       240
                         4 15/16" X 3 21/32"    75       240
1/3 Page                 2 3/8"   X 10"         90       300
                         3 21/32" X 6 5/8"      90       300
                         4 15/16" X 4 15/16"    90       300
                         7 1/2"   X 3 1/4"      90       300
1/2 Page                 7 1/2"   X 4 15/16"   125       400
                         3 21/32" X 10"        125       400
                         4 15/16" X 7 7/16"    125       400
Full Page                7 1/2"   X 10"        200       700
Front Cover (Bottom 1/3) 7 1/2"   X 3 1/4"     175       600
Back Cover (Top 1/2)     7 1/2"   X 4 15/16"   175       600
Back Cover (Full Page)   7 1/2"   X 10"        250       900

* Full Year Must Be Paid in Advance to Receive Discount
** 1/9 page and 1/6 page ads are available only when purchased
   for one full year in advance.

GUIDE TO SIZES:

(Horizontal)

2 3/8"         =    1 column
3 21/32"       =    half page width
4 15/16"       =    2 columns
7 1/2"         =    3 columns (width of page)

(Vertical)

2 13/32"       =    1/4 page
3 1/4"         =    1/3 page
4 15/16"       =    1/2 page
6 5/8"         =    2/3 page
7 7/16"        =    3/4 page
10"            =    full page

These ad sizes ensure 1/8" between ads and 3/16" between columns.

Off-sizes of larger than 1/4 page are available at an additional
cost of $10.00 per column inch over the rate of the next smallest
ad size listed above.

Ads must be camera-ready.  We will insert photos for a price of
$9.00 per picture.  (Call the Renegade if you need assistance in
designing your ad.  Time permitting, we will be happy to work
with you -- so call early to ensure adequate design time.)

ALL CHECKS MUST BE PAYABLE TO: Geoff Wilbur.

Substantive errors that are clearly the fault of Geoff Wilburís
Renegade Newsletter will be rectified by printing a make-good
(same-sized) ad in the very next issue or by granting credit
(the cost of a same-sized ad) toward a larger ad in the very next
issue.  Make-goods MUST appear in the very next issue of the
industry edition.

For ad sales information,
contact Geoff Wilbur at geoff@geoffwilbur.com

=================================================================

Geoff Wilbur's Renegade Newsletter
P.M.B. 1066
1478 Atwood Ave.
Johnston, RI  02919
e-mail: geoff@geoffwilbur.com


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